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Wineries Increase Sales When Promoting Their Use of Cork: Holiday Results Consistent with Consumer Preference for Cork

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SAN FRANCISCO, Feb. 19, 2015 | PRNewswire Five leading wineries that participated in a holiday advertising campaign highlighting their use of natural cork closures experienced an increase in sales, while average sales for a comparator group fell, 100% Cork announced today. “These positive results reinforce market surveys showing that consumers prefer wines sealed with genuine cork – especially when wineries draw attention to their ... Read More »

80% of Brazilians say that noble wines must have cork closures

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January 30, 2015 by Rita Gonçalves A recent survey conducted by Conecta and Ibope studied the consumption habits of wine consumers in the city of São Paulo. The research reveals that consumers consider the importance of the wine’s “closure” to be proportional to the quality of the wine. The study shows that “a cork closure is a value-adding element of ... Read More »

Closure Minded

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Published letter to the editor from Ask Dr. Vinny | Wine Spectator, Issue: February 28, 2015 In a recent “Ask Dr. Vinny” column dealing with wine closures (online, Oct. 17), Dr. Vinifera writes, “Corks can crumble, fail, and cause bottle variation or TCA contamination,” all of which is true. However, because [Vinny] is admittedly “pro-twist off,” he creates the false impression ... Read More »

Image and Performance Sees Continued Domination of Cork

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By Amorim Cork | Winetimes.co | Published January 12, 2015 The importance accorded to wine competitions and ratings in South Africa has assisted in underscoring the fact that natural cork remains the preferred closure for premium wines. According to Joaquim Sá, MD of Amorim South Africa, many consumers, wine retailers and wine commentators have always considered competitions and ratings as a ... Read More »

CORK: Environmentally Friendly

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From Portuguese Cork Association www.realcork.org It cannot be repeated often enough that cork stoppers are a natural, recyclable and biodegradable product. But even through they are biodegradable, they can still be recycled. To take advantage of and preserve this valuable resource, a growing number of countries have taken measures to implement recycling initiatives, in order to raise awareness of the importance of ... Read More »

Cork Craft Fun for Kids @ The New City Library

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BY BARRY WARNER | Rockland County Times | Posted January 8th, 2015 The endless amount of items that people throw away everyday include paper towel tubes, plastic cups and cork bottle stoppers. However these materials can be reused in other ways. Instructor Amina Chaudhri showed a group of kids at New City Library recently that cork stoppers are adaptable and ... Read More »

Corks seal a wine’s fate: aging under natural vs synthetic closures

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By Andrew Waterhouse, Professor of Enology at University of California, Davis | The Conversation | Published December 30, 2014 Most foods are best as fresh as possible. I remember picking peaches at my grandfather’s ranch in Northern California and eating them on the spot. What a taste! But the exceptions to this rule are the many wines that actually need some ... Read More »

Wine cork makers seek to put a stop to declining sales

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By David Pierson, Los Angeles Times | Posted: Sunday, December 7, 2014 The world’s wine cork producers want you to know they’re sorry. Two hundred fifty years of market dominance may have left a whiff of complacency. They didn’t always listen to your gripes about cork taint — that awkward moment when you pop open your prized cabernet and it smells ... Read More »

100% Cork Celebrates 100K!

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100% Cork celebrates 100,000 likes on its Facebook page https://www.facebook.com/100PercentCork Thank you all for your support! Read More »

American Consumers: We Want Cork

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By Snooth Editorial | November 17, 2014 The United States’ penchant for the real McCork is growing. According to a recent release by the California-based Cork Quality Council (CQC) in which the group analyzes statistics from Vinostat and Nielsen Tracking Surveys, American wine producers and wine drinkers are seeing a steady increase in the number or purchases of premium bottles ... Read More »